Pedro Paz

The ‘Why’ Behind Evaluation: Connecting Data to Mission

When measuring impact becomes a reflection of who you are—not just what funders require Let’s be honest: for many nonprofit professionals, the word “evaluation” triggers thoughts of compliance reports, funder demands, and hours spent wrestling with spreadsheets. It feels like something done to the organization rather than for it.But what if we’ve been looking at […]

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The Critical Role of Program Evaluation in Nonprofit Success

IntroductionIn an era of increasing accountability and competition for resources, nonprofit organizations face mounting pressure to demonstrate their value and impact. Program evaluation has emerged as what researchers describe as a “cornerstone” of nonprofit effectiveness, accountability, and sustainability (Kazanskaia, 2025). Far from being merely an administrative exercise, evaluation serves as a strategic tool that strengthens

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